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Automation

Set it up once. Let it run.

Automations move subscribers through a sequence you design once — a welcome series, a cart-recovery nudge, a re-engagement drip — instead of sending every campaign by hand.

Enrolled by a trigger

A subscriber enters an automation the moment they match a trigger — a new opt-in, or a custom event from your store.

Built visually

Design the sequence as a series of steps: wait, send a notification, add a tag, or call a webhook. No code, no YAML.

Every subscriber runs independently

One subscriber's wait step never blocks another's — each one progresses through the sequence on its own clock.

Start from a template

Pick a ready-made flow like a welcome series or cart-recovery sequence from the templates gallery, or build from scratch with the guided setup wizard.

See the full trigger and step reference

Every trigger and every step type, with what each one does and when to use it.

Triggers & Actions

Questions, answered.