Skip to content

Features · Analytics

Know whether push is working.

Views, clicks and click-through rate on every campaign, recorded automatically from the first send. No tagging scheme to design, no extra script to install, nothing to configure before the numbers start arriving.

The four numbers, on every plan

These sit at the top of the analytics screen and are visible on the free plan too.

Total Notifications

Everything you have sent from this site, with the number still scheduled called out beside it.

Total Views

How many times a notification actually appeared on a screen, across every campaign that has finished sending.

Total Clicks

How many of those views turned into someone opening the link you pointed them at.

Avg. Click-Through Rate

Clicks divided by views, for the site as a whole. The one number that tells you whether the channel is working.

The charts, on a paid plan

Where the totals tell you how you are doing, these tell you which direction you are going.

Sends and growth over twelve months

Notifications sent per month, and new subscribers per month, side by side. A year is long enough to show a seasonal shape rather than last week's noise.

Browser breakdown

Views split across Chrome, Firefox, Safari, Edge and Opera. Useful when you are about to announce something that only works in some of them.

Campaigns by status

Everything sent, pending, scheduled, recurring or failed, as a share of the whole. A quick read on whether anything is stuck.

Audience health

Active against inactive subscribers, and your total against your plan's subscriber limit, so you can see a ceiling coming before you hit it.

Per-campaign detail, in the campaign list

There is no separate reporting screen to go hunting through. Expand any campaign where it already sits in your list and it opens onto three tabs (Impressions, Browsers and Devices) with its views, clicks and click-through rate, the browsers that saw it, and the desktop, mobile and tablet split.

Need it as a document?

The analytics screen is for you. A PDF is for everyone else. Pick a date range, get a formatted report you can hand to a client, or have a summary emailed to you every week or month.

Questions, answered.

Send something worth measuring.

Free forever for up to 300 subscribers.